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PHILADELPHIA VIDEO PRODUCTION FOR BLUE COLLAR BUSINESSES

Process Videos

Make it easy for people to choose you by showing and telling them exactly what to expect when working with you.

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Allied Experts HVAC employee, Mark, showing customer a demonstration on iPad

KEEP YOUR PROSPECTS ENGAGED

Videos to increase conversions.

Each step in your customer journey has the potential for falloff. Our process videos are designed to identify the key conversion points in your marketing funnel and sales system, and create engaging video assets to keep prospects hooked on you.

Guardian Public Adjusting Group employee, Nyles Truelove, standing in a framed house writing on an iPad

CONNECT WITH QUALIFIED PROSPECTS

Educate prospects automatically.

With the right video assets in place, your prospects will automatically learn everything they need to know to make an educated decision about working with you by the time you get on a call or in an appointment with them.

  • A Process Video breaks down your unique process to make it easy for prospects to understand.

    These videos typically include standard Process Videos, Service Highlight Videos, and “Checkpoint” Videos to keep your prospects engaged, educated, and comfortable all the way through working with you.

    We look at your customer journey, and create videos to provide all the clarity needed to make it a no-brainer for people to choose you over anyone else.

  • If your business sells a straightforward, low-ticket offer, you probably don’t need a Process Video. You might benefit more from a single specific video asset like a Brand Story Video, or Customer Testimonial Videos.

    If you have an established process for turning leads, referrals, or cold traffic into customers, you’d probably benefit from a Process Video. If you’re on the fence, let’s have a conversation about it. If we feel you don’t need it, we’ll tell it to you straight.

  • Our Process Videoss are built specifically for your marketing funnel and sales system, based on what you’re already doing. Using your video assets should feel effortless.

    Some common uses include:

    • Next Steps” videos automatically sent to prospects when registering for calls / appointments

    • Introduction” videos sent to customers before a team member arrives for an appointment

    • Process” videos shown to prospects on registration pages to educate them on what to expect before committing to a call or appointment

    We work with you and your team to identify opportunities where videos can make the strongest positive impact in your customer journey.

⏰ Save Time

Explain your business once, then use video to automatically attract, build trust, and educate on your process.

🙌 Get Better Customers

Attract more of your ideal customers, and repel the bad ones. Land more jobs with people who are the right fit.

🧰 Sales Tool

Give your sales team the tools they need to show prospects why choosing your company is a no-brainer.

✨ Increase Conversions

Keep prospects engaged all the way through your marketing funnel and sales system to reduce falloff.

SOME OF OUR RECENT

Process Videos

★★★★★

"We used Foxal Media and couldn’t be happier with the results. The pre-production Deep Dive was a valuable tool to ensure that we were all on the same page, and that production day would go off without a hitch. The team was professional and efficient in getting the footage needed. Most notable were Dave’s interview skills; he made interviewees feel comfortable and provided a natural avenue to receiving strong, honest answers. Unsurprisingly, when the first cut came in, our team was impressed. We look forward to working with Foxal Media again!”

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EDA Contractors

WHO IS THE RIGHT FIT FOR A

Process Video

Process Videos are a powerful way to increase conversions throughout your marketing funnel and sales system to land projects with better qualified customers. There are some important things to consider before investing in a Process Video.

You might be a good fit if:

  • You want to scale existing marketing + sales systems

  • You have clearly defined services, programs, or offers

  • You have an internal marketing team or coordinator

You might not be a good fit if:

  • You’re a brand new company or one-person operation

  • Your current jobs are for a wide variety of unrelated services

  • You don’t have a consistent marketing strategy or branding

If you’re unsure if a Process Video would be beneficial for your business, let’s have a conversation. Schedule a Discovery Call with our team, and we’ll let you know if things are a good fit.

FUEL ON YOUR CONVERSION FIRE

Boost your conversion rate up to 80%

Research has shown that including video on a website or landing page can improve conversion rates by up to 80%, as videos can capture the attention of viewers and convey information in a more engaging and memorable way than text alone.

CUSTOM TAILORED FOR YOUR NEEDS

Process Video Packages

Our Process Video packages offer a powerful and efficient way to create engaging video assets to increase conversions at each step of your marketing funnel and sales system.

📍 100% on-location

We pride ourselves on shooting our custom video strategy assets on-location, showing prospects what they can expect from working with you.

🎨 On-Brand Design

Our team ensures that every brand story video we create aligns with our clients' brand identity guidelines, values, and messaging.

🔍 Strategy Focused

Our approach is strategy-focused, ensuring that each video we create has a purpose in your marketing funnel and sales system.

✅ Scalable Projects

We’re ready to scale projects according to the goal at hand, big or small. Our goal is always to maximize your impact as efficiently as possible.

📈 Scaleable packages that suit your needs.

  • Multiple sizes (web and social)

  • Half-day of on-location shooting

  • Pro-level Lighting & Audio

  • On-camera coaching support

  • MusicGraphics fully licensed

  • Marketing strategy sessions

Trusted by brands of all sizes

HERE ARE SOME OF OUR MOST

Frequently Asked Questions

Have questions more specific to your company’s needs? Schedule a Discovery Call.

  • We absolutely can! But before we ever press record, we need to know the who, what, why, and how of your company.

    There’s a lot of ways to use video to promote your company. Our videos work best when we can build a strategy custom-fit for the way you do business.

    The best way to figure out what videos we can make to promote your company is to start with a conversation. Schedule a Discovery Call and let’s figure out what we can build for you.

  • Like any service-based industry, video production costs vary based on the project.

    Our projects are designed to create evergreen video assets that will get clients an insane return on investment for 3-5 years at a minimum.

    We price our video production services to be a no-brainer investment at any point in our typical price range, whether that’s $5,000 or $30,000.

  • Typically, from start to finish, a Brand Story Video project will take about 4 weeks to complete. This includes an introductory Deep Dive session to learn about your business, your Shoot Day(s), the editing process, your Reveal Session, and any necessary revisions.

    Other standalone video projects typically have a similar start-to-finish turnaround time.

    Projects that include the creation of multiple videos typically have a much faster per-video turnaround time because of our streamlined production processes.